Welcome to My Writing Portfolio!
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Welcome to my writing portfolio. Here, you’ll find a curated collection of work that demonstrates both my versatility as a writer and my ability to strategically craft messages that connect, inspire, and drive action.
I create content across multiple platforms and formats, including social media campaigns, press releases, email newsletters, website copy, and training materials. Each piece is grounded in purposeful storytelling, audience understanding, and clear communication, whether the goal is to engage a community, promote an event, or educate and inform.
Beyond crafting compelling copy, I develop content with strategy in mind—ensuring that every word contributes to measurable outcomes, builds relationships, and strengthens brand identity. My work also reflects a commitment to authenticity, inclusivity, and accessibility, making messaging resonate with diverse audiences.
This portfolio showcases not only my ability to write but also my experience planning, executing, and evaluating communications across organizational contexts. It reflects a career focused on amplifying voices, sharing stories, and creating meaningful impact through the written word.
Seafood Nutrition Partnership
Strategy Notes:
Strategy Notes:
Frequency: Rotate 2-3 posts per week to keep messaging consistent
Media: Pair each post with vibrant, mouth-watering images or short videos
CTA: Always link to a recipe hub, nutrition tips or "learn more" page
Tone: Friendly, encouraging, educational, with occasional humor to boost shareability.
Did you know eating seafood twice a week can lower your risk of heart disease?
Omega-3s, protein, and nutrients packed in every bite. Make your heart happy — your plate will too!
[Learn more / link in bio]
Quick seafood tip: Swap one dinner a week for salmon, tuna, or shrimp.
Two meals a week = healthier heart + more energy.
What’s your favorite seafood dish? Tell us below!
Challenge time!
Eat seafood twice a week for the next month and feel the difference in your energy & heart health.
Can you commit? Tag a friend to join!
Make seafood a family tradition!
Two seafood meals a week = heart-healthy eating for everyone. Easy, tasty, and nutritious.
[Recipes and tips → link in bio]
Myth: “Seafood is expensive.”
Fact: You can enjoy shrimp, tilapia, or canned salmon twice a week on any budget.
Heart health doesn’t have to break the bank!
Caption: “Dinner inspiration!
2 servings of seafood a week = happier hearts.”
Include a bright, colorful image or video of a quick seafood recipe (like lemon-garlic shrimp or baked salmon).
Two meals. Twice the benefits.
Seafood twice a week supports heart, brain, and overall wellness. Small changes, big impact!
Reel: Quick montage of seafood dishes, ending with “How many times a week do you eat seafood?”
Add poll in Stories:
Feeling blah midweek? 🥱
Swap in some salmon or tuna for dinner — your heart (and taste buds) will thank you.
#SeafoodTwiceAWeek #HeartHealth
Communication Articles
Training
Media Training Schedule
Media Training Schedule
Media Training Schedule – Developed a comprehensive guide to prepare individuals for effective media engagement. The schedule outlines step-by-step training sessions covering on-camera presence, interview techniques, message development, and crisis communication. Designed for professionals and volunteers, it provides structured practice opportunities, real-world simulations, and actionable feedback to enhance confidence, clarity, and consistency in media appearances. This guide demonstrates the ability to translate communication strategy into practical, executable training tools that strengthen both individual performance and organizational messaging
Training Module
Training Module
Small Church Marketing Training Guide – Created a practical, step-by-step guide to help small churches develop and implement effective marketing strategies. The guide covers audience engagement, social media management, content planning, branding, and community outreach, providing actionable tools and best practices tailored to resource-limited organizations. Designed to empower church staff and volunteers, it translates marketing principles into simple, achievable steps that strengthen visibility, grow engagement, and foster meaningful connections within the community.
Counselor Led Checkpoints
Counselor Led Checkpoints
Developed and implemented a structured program that periodically brings licensed therapists into staff, student, and program participant sessions. These engagements are designed to address mental health, emotional resilience, stress management, and personal growth. Responsibilities include coordinating schedules, curating content and discussion topics, and integrating therapeutic support into the broader goals of organizational programming. This initiative demonstrates a proactive commitment to holistic well-being, providing professional guidance while fostering a culture of care, trust, and emotional intelligence. By embedding mental health support into regular programming, participants gain practical tools for managing challenges, improving interpersonal relationships, and thriving both personally and professionally.
Press
Press Releases and Media Opps written by me that garnered press attention regionally.
NAACPTurkey StoreThe Christmas StoreSeafood Nutrition PartnershipInReach Productions Film Tour
Short Film Tour
Short Film Tour
I curated and led a multi-city short film tour designed to amplify youth voice and community storytelling. Each screening featured original work created by young artists, paired with facilitated dialogue around identity, resilience, and creative expression. I coordinated logistics, secured venues, and built partnerships to ensure each stop reflected local context and emotional safety. The tour served as both a showcase and a strategy — using art to build trust, spark conversation, and elevate underrepresented narratives. It was a moving blend of media, mission, and mobilization.
Social media captions for the short film festival I produced and managed in early 2025. Each post was crafted to be engaging and enticing for readers to buy tickets to the first ever InReach Productions Short Film Tour.
5 stories. 5 visions. 1 night.
Step into a world built by local filmmakers who dared to reach in and create.
The InReach Productions Short Film Festival experience the best of what’s made right here.
[Tickets → link in bio]
Memphis talent. Global creativity.
These films were written, directed, and produced by your neighbors your city’s own storytellers.
Come support the next wave of filmmakers before the rest of the world discovers them.
[Get your seat before they sell out. Link in bio]
Every frame tells a story. Every story starts with someone brave enough to tell it.
Get behind the lens with Memphis’ most promising filmmakers.
[Reserve your seat! link in bio]
A dark room. A silver screen. Five stories that might just change how you see yours.
InReach Productions Short Film Festival
[Link in bio]
These filmmakers didn’t wait for permission. They just created.
Their stories are proof that art can start anywhere… even right here.
Be there when Memphis’ next wave of voices hits the screen.
[Tickets in bio]
The lights go down soon. Don’t be the one hearing about it afterward.
Support local. Feel something real. [Link in bio]
Text message campaign
Text message campaign
Visitor Welcome Sequence
Organization: Miracle Temple Outreach
Goal: Build connection with prospective visitors after they sign up to attend a service.
Audience: First-time visitors
Medium: SMS (personalized, automated text)
Approach:
Warm, personalized tone that introduces a human touch early in the visitor experience, fostering trust and encouraging engagement before their visit.
Message Example:
“Hi Scharline! I’m Megan from Miracle Temple Outreach. I saw you filled out our form about visiting, and I just wanted to say—we’re genuinely excited to welcome you in November! If you have any questions before then, feel free to reach out. We’re here for you.”
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